Tag Archives: Dear Retailers…

About the future “DIVERGENCE” of shopping

In the future (…near or far? …time will tell…) we will have two radically different types of shopping:

  • shopping for everyday items
  • shopping for specific, glamorous, out-of-the-ordinary items

Let me get into the details…

Everyday-item-shopping Continue reading

Five challenges implementing Retail technology

Successfully creating and implementing retail technology solutions is VERY, VERY hard(*)!

[(*): it is a pain both for Retail Tech Vendors/Solution Providers and for Retailers’ ICT teams]

Just to avoid confusion: retail technology solutions are any mix of hardware, software, expertise, etc. packaged together, whose short description liberally includes terms like Web, Digital, Mobile, Enterprise, Windows/Linux, SQL, etc.]

Let’s discuss some of the most significant challenges. Continue reading

Retail physical stores influencing online sales

As Retailers perfectly know, store floor-space is a scarce resource and as such, it’s absolutely invaluable.

Unlike in the virtual world of online retail where space is not a factor, in brick-and-mortar stores each square foot is expected to make a certain amount of dollars – for example, according to data provided by eMarketer, a couple of years ago Apple Stores generated an amazing $4,798.82 per sq.foot, luxury jeweler Tiffany $3,132.20, while department-stores such as Macy’s made around $160/$200.

Continue reading

Retailers’ Mobile Apps (…and FOUR potential difficulties)

Is it true that offering Shoppers a branded Mobile App lets traditional Retailers easily enter the digital world, be omnichannel, look good, etc.?

Cancel “easily”, please…

…and let’s talk about some potential difficulties.

Potential difficulty #1

App installation

First thing first: let’s not count on 100% Shoppers installing our Mobile App on their smartphones – we first need to overcome an obstacle called proliferation of branded Mobile Apps, that is, Shoppers have to (utopically) install one branded App for each Retailer they visit (…store/shopping mall/chain of petrol stations/supermarket/…) – dozens and dozens of Apps, actually.

Continue reading

Where’s the money in Retail…??

As ecommerce is becoming widespread (…we’re in the post Amazon-era, aren’t we…?), traditional Retailers are losing their exclusive role of distribution-points for goods.

That’s why the old, traditional store business model is not sustainable anymore: retail revenues and profits move elsewhere, while costs and investments don’t.

By the way, where do retail revenues and profits move to, exactly? Continue reading